The more we know about your business, past and present, the more successful we can be at planning your future. We are looking for information about you, your competitors and your industry.
A strategy is a process or model to allow a company or organization to focus limited resources on the best opportunities to increase sales and thereby achieve a sustainable competitive advantage.
Execution represents a disciplined process or a logical set of connected activities that enables an organization to take a strategy and make it work. Without a careful, planned approach to execution, strategic goals cannot be attained.
Performance measurement and management is the systematic management of marketing resources and processes to achieve measurable gain in return on investment and efficiency, while maintaining quality in customer experience.
It is not all about Rank or PPC
Everyone wants to rank number one in Google, which is an understandable desire since links in the first position of Google results get an estimated 33% of all search traffic. But being number one in Google search results for a target keyword isn’t the only way to define business or marketing success.
Part of marketing is identifying your business goals and finding strategies and tactics to help you work toward them. Ranking in Google may be one of those strategies, but it does not qualify as a goal in itself.[/vc_column_text] [vc_column_text]
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